Quality Austria Empowering MSMEs and Startups in Uttar Pradesh with Quality and Skill Training
The company plays a crucial role in supporting MSMEs through the Quality Council of India’s ZED Scheme
To stay competitive in both domestic and global markets, Micro, Small, and Medium Enterprises (MSMEs) and startups in Uttar Pradesh must focus on quality and skill development. In an era increasingly shaped by Artificial Intelligence (AI), the need for engineers and technical personnel to upgrade their skills has become more critical than ever.
Quality Austria Central Asia, headquartered in Noida in the National Capital Region (NCR), is leading this transformation by providing quality certification, training, and capacity-building support to over 240 MSME companies. With an impressive compound annual growth rate (CAGR) of 34.5%, the organization is poised to become a market leader in quality certification and training by 2030.
According to Pankaj Rai, Managing Director, Quality Austria Central Asia, the rapid pace of digitization and AI adoption will significantly reshape job requirements and skill priorities in the coming years. “By 2030, industries will demand more technical, emotional, and social skills, while the need for physical and manual skills will decline,” he said, emphasizing the growing importance of a quality-driven value chain within MSMEs to enhance their global competitiveness.
The company plays a crucial role in supporting MSMEs through the Quality Council of India’s (QCI) ZED Scheme, helping enterprises achieve certification and training aligned with both national and international standards. Quality Austria offers a wide range of services including Quality, Health & Safety, TPM, TQM, Environment, Cybersecurity, and Carbon Management.
Calling the surge of startups in Uttar Pradesh a “positive and promising trend,” Pankaj Rai stressed that adherence to global quality standards is essential for startups to earn credibility and customer trust. Quality Austria ensures startups’ operational capability through third-party audits, inspections, certifications, and compliance checks.
Highlighting the firm’s digital initiatives, Rai also spoke about the recently launched Online Influence Lab, designed to connect businesses with key online influencers — a necessity in the modern digital economy.
